Sustainable development commitments
- Maintain a steering committee
- Implement an action plan and revise it annually
- Evaluate the action plan’s results
- Establish indicators to guide management
- Develop a continuous improvement program for supply chain cranberry farms
- Verify that new policies and policy updates are compliant
Five strategic priorities
- Incorporating sustainable development in the company’s DNA
- Producing a dashboard of sustainable development indicators and objectives
- Integrating sustainable development within the value chain
- Communicating the company’s commitments and progress on a regular basis
- Creating internal sustainable development initiatives to raise awareness among employees
Guiding principles
Organic practices and land use
- Through services offered and agronomic research
- Through the transition to organic growing
- By creating programs for continuous improvement in growing practices
Distribution and supply
- Processing carried out near where fruits are grown, minimizing fruit transport time
- Rigorous supplier selection process and maximizing use of the TraceGains platform
- Self-sufficient supply chain, warehousing and processing to promote product traceability and quality control
Energy consumption, air emissions, water consumption and quality
- Use of cutting-edge technologies and artificial intelligence
- Continuous improvement of processes
- Closed-loop growing: The water used to harvest and protect the fruit during winter is collected from rainwater and snowmelt
Waste reduction
- Research and development projects on the use and recycling of byproducts
- Minimal waste from production process, with most waste being composted or turned into animal feed
- New Plessisville production lines enabling byproduct reuse to be managed internally
