Wild lowbush blueberries (Vaccinium angustifolium) are not planted—they grow naturally across the nutrient-rich, acidic soils of northern Canada, particularly in the pristine region of Lac St-Jean, Quebec.
These berries spread through underground rhizomes, resulting in dense, diverse patches that are genetically varied and exceptionally resilient. Unlike cultivated blueberries, wild blueberries are:
Why Choose Wild?
Small berry. Big difference.
Wild blueberries offer three times more berries per pound, resulting in better distribution and more intense flavor in every serving. This abundance not only enhances taste but also adds visual appeal to dishes like smoothies, baked goods, and cereals. Additionally, wild blueberries carry a premium perception—consumers often see them as healthier, more natural, and more authentic than cultivated varieties, making them a product people are willing to pay more for.
This translates to higher purchase intent, greater brand value, and a real edge in competitive markets.
One Fruit d’Or Berry, so many ways to wow.
- Blueflakes maple glazed popcorn
- Dried Wild blueberry boreal bark
- Blueberry Juice shot
- Functional smoothie with blueberry powder
Vertically integrated from field to finish
At Fruit d’Or, we do things differently. Our berries never leave our care:
- Grown in unspoiled Canadian fields
- Hand-weeded, not treated with fungicides
- Flash frozen within hours of harvest
- Full traceability through vertical integration
- Certified organic, clean label, and sustainably processed
- Our state-of-the-art facilities preserve every bit of flavor, color, and nutrition—just as nature intended.
