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Sustainable Development Plan

At Fruit d’Or, sustainability is much more than just a promise; it’s our way of life. We invite you to discover our strategy and journey in this area through this report, which presents our first sustainability plan. It reflects our commitments to environmental preservation, individual well-being, and our support for the communities we work with.

At our very beginning in 1995, we witnessed a small miracle.

A piping plover, fragile and curious, chose our cranberry fields as its nesting place. Discover how this little bird, a messenger of biodiversity, triggered a heartfelt decision for us: to choose agriculture based on harmony with nature.

Our Key Commitments

Our commitment to sustainable development is strongly supported by a series of key indicators. This section highlights the key figures that illustrate our commitment to sustainability and its various initiatives in this field.

By 2026 vs 2023
Achieve 95% of cranberries purchased with at least one environmental certification (organic, Certified Enviro Cranberry, GlobalG.A.P, CanadaGap)
Preserve Biodiversity, Ecosystems and Natural Resources
By 2030 vs 2023
Reduced by 49% our GHG emissions
(scope 1 and 2) by September 2030 compared to 2023 (intensity)
Fight Climate Change
By 2026
Train 100% of our employees on unconscious biases related to equity, diversity, and inclusion (EDI)
Promote an Equitable, Diverse and Inclusive Environment
By 2026
Formally commit to purchasing more than 50% of our core products within a 100 km radius of our
head office
Support and Contribute to Local Economic Vitality
By 2026
Engage 100% of all our suppliers likely to have poor ESG performance in a CSR assessment program
Ensure a Responsible Supply Chain
By 2026 vs 2023
Maintain a balanced representation of women in management positions
Promote an Equitable, Diverse and Inclusive Environment
By 2026
Launch 3 new ingredients with functional benefits for
the nutraceutical business segment
Promote the Consumption of Healthy Products
By 2026 vs 2023
Achieve 65% of products in the retail brand portfolio that are sugar-free or reduced in sugar.
Promote the Consumption of Healthy Products
Développement durable roue pilier 1 prendre soin de la nature

Caring for Nature

« Fruit d'Or was born from a desire to change paradigms by adopting agricultural pratices that are more respectful of the environment. Whether in organic or conventional agriculture, it is essential for us that our berries are cultivated in harmony with nature and with the greatest respect for its limits. »

Isabelle Gallant

Sustainability Manager

Preserve Biodiversity, Ecosystems and Natural Resources
Keep our purchasing share at more than 60% of the Quebec organic cranberry market
By 2026 vs 2023 | Preserving biodiversity is essential to ensure the quality of the ecological services provided by nature like soil fertility, pollination and erosion control. By committing to agricultural practices that exceed industry standards, we wish to protect its ecosystems as well as the natural resources that compose it.
Reduce our Residual Materials
Establish at least one new solution for organic waste recovery
By 2024 | The importance of source reduction, reuse, and recycling guides our approach and encourages us to continuously explore sustainable alternatives to minimize our environmental impact.
Fight Climate Change
Reduce by 24% the energy consumption in our manufacturing plants
By 2030 vs 2023 | Aware of our own contribution to global greenhouse gas emissions, we have made the fight against climate change a fundamental priority of our sustainable development plan.
Make our Packaging More Sustainable
Identify innovative and eco-responsable packaging solutions that will minimize our environmental impact - 2026
By 2026 | We seek to reduce excess packaging as much as possible, optimize our packaging dimensions and reduce its weight by making the plastic layers lighter. Our goal is clear: pack less and pack better. To this end, we actively explore more environmentally friendly material alternatives while integrating eco-design principles.

Access the complete report to discover more about our commitments

Download the full report

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Our Innovations

Reduction of Excess Packaging of SourCran in 2023

Our internal packaging and process experts, and our packaging supplier partners are on a mission to improve the sustainability of our SourCran packaging, one of the flagship products of our consumer range.

By ingeniously merging the functions of cardboard boxes, displays and shipping crates, and by making SourCran bags lighter, we reduced the weight of our packaging by 59%.

In addition, our display boxes are now made from 88% recycled materials. Spacer 50 px

For us, sustainable development is a responsibility towards the future, a promise of prosperity that transcends generations.

Pilier 2 roue prendre soin des gens

Caring for People

« For us, the two key ingredients supporting our accomplishments are team involvement and constant communication regarding daily challenges and issues. We are extremely proud of what we have achieved through everyone's collaboration, and it motivates us to continue our efforts in building a strong culture of health and safety at work.»

Annie Beaudoin

Director of Human Resources, Operations Sector

Promote the Consumption of Healthy Products
Launch 3 new ingredients with functional benefits for the nutraceutical business segment
By 2026 | For us, promoting the consumption of healthy food is not only a social responsibility but also an opportunity to actively contribute to the well-being and quality of life of our customers.
Promote an Equitable, Diverse and Inclusive Environment
Train 100% of our employees on unconscious biases related to equity, diversity, and inclusion (EDI)
By 2026 | We place great value on human diversity, acknowledging its tangible benefits for our company and our community.
Ensure a Healthy and Safe Workplace for All
Achieve a frequency rate and a work accidents severity rate lower than the provincial average - 2026
By 2026 vs 2023 | Our people are the most valuable and essential resource of our company, which is why workplace health and safety are fundamental priorities in our sustainability strategy.
Strengthen Employee's Fulfillment and Commitment to our Purpose
Train 100% of managers on kindness at work
By 2026 | We are committed to cultivating a culture where every employee feels valued and inspired to contribute fully to our common goals.

Download the full report to explore our commitments in detail

Download the full report

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Case studies

Cran d'Or™ TotalPAC:

Leading the way in organic cranberry farming, our full range of nutraceutical ingredients, Cran d’Or™, embodies our commitment to quality and sustainability.

Each ingredient is the result of meticulous growing and advanced processing techniques, maximizing the natural benefits of cranberries while fostering end-to-end upcycling to ensure that no part of the fruit goes to waste.

In this nutraceutical line, Cran d'Or™TotalPAC distinguishes itself from other cranberry powders by its high content of proanthocyanidins (PAC), a specific antioxidant naturally abundant in whole, fresh cranberries. Spacer 50 px

We are driven by the desire to shape a future of kindness for our children and leave a sustainable legacy.

Développement durable roue pilier 3 prendre soin des communautés

Caring for Communities

« Each year, we are delighted and proud to see our grower-partners implement the recommendations suggested in the personalized reports we provide them. Their listening and their openness to our advice reflect the mutual trust we have built over time, and these strong relationships contribute positively to sustainable development. »

Jocelyne Moreau

Agronomist, Project Manager

Strengthening the Resilience of Agricultural Growers
Maintain agricultural yields for growing organic cranberries above the 6-year average
Per year | It is imperative for us to actively support those who passionately cultivate the berries we process. Our commitment to strengthening their resilience is not just an act of solidarity but a strategic necessity.
Ensure a Responsible Supply Chain
Engage 100% of all our suppliers likely to have poor ESG performance in a CSR assessment program
By 2026 | Our supply chain must reflect our values and those of our customers. Our strategic approach ensures that every step of our procurement process meets our ethical standards and positively contributes to our sustainability mission.
Increase our Involvement and Investments in our Communities
Encourage community involvement among our employees by offering scholarships to the most involved employees
Per year by 2025 | The history of Fruit d'Or is firmly planted in our proximity to the local communities that surround us. Increasing our involvement and investments in these local communities is essential to continue building resilient and prosperous communities. By supporting their development, we ensure a sustainable future for our region and our company, while cultivating strong and meaningful relationships with those who are integral to our success.
Support and Contribute to Local Economic Vitality
Maintain at 100% the proportion of employees paid above the minimum viable wage of the city of Trois-Rivières
Per year | By advancing local sourcing, we support and strenghten local economic vitality. Every job created and maintained in our region plays an essential role in local economic dynamism. By ensuring a viable minimum wage for our employees, we promote a dignified standard of living and contribute to the fight against poverty, creating a positive impact on the region.

To learn more about our commitment towards local communities, take a look at the report

Download the full report

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Case studies

Working Together for Organic Farming: The Inpiring Story of La Perle Rouge Farm

Fruit d’Or collaborates with producers like Jean-François Lasnier of La Perle Rouge in Mauricie, who has transformed his conventional fields into organic farming.

In 2017, he achieved his first organic harvest, two years after the start of this transition.His inspiring journey came with challenges: climate change and the very demanding management of this crop remain complex issues. Still, Jean-François believes in the importance and value of organic farming and is proud of the work accomplished.

Since the launch of our financial and agronomic support program, more than 200 hectares of conventional cranberry farms have been converted into organic growing sites. Spacer 50 px

Reference Documents

Sustainable Development Plans

Performance Report

  • 2024 Performance Report (Coming Soon)

Policies and statements

Report of Forced Labour and Child Labour (S-211)